Customer Engagement App

Role

Interaction Designer, Visual Designer

Areas

Wireframes, Visual Designs

Challenge

For this project, I was tasked with updating an old user interface to increase usability and visual styling to match a more modern aesthetic.

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Goals

The goals of this project were to improve efficiency, upgrade the visual aesthetic, and enhance visual awareness.

Sitemap (alpha)

Before starting on the updated design for the Customer Engagement App (CEA), I first took to creating an updated sitemap. This allowed me to set a basic path for users to navigate through the application, while also separating the pieces of the application into useful areas.

Wireframes

I created a set of wireframes that could be quickly iterated on for presenting ideas to project stakeholders and other interested parties.

Visual Designs

These visual designs are a small sampling of the final screens that were implemented as part of the completion of this project. The Dashboard, Reporting screen, and Settings page were considered the high-value items and contained the majority of the different components that would be used across the project. This set the baseline for future screens and allowed the development team to create a component library in which to build upon.

The color palette and simplified component examples were some of the first items created, in order to provide the development team with a baseline in which to build the environment from.

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